Opt In Bulk Email

Sending regular newsletters to your customers via Email is an effective way of promoting your web site and marketing your company. People like to receive news updates and special offers from their favorite companies.

“Opt-In” Direct Email is the practice to send commercial email to recipients that have approved of commercial email. If you really want to try bulk email marketing but do not want to send unsolicited bulk email, consult a company that specializes in direct email.

These opt-in lists are targeted email lists which offer marketers a “politically correct” way to reach their target audience on the net. Not only will your offer be sent to a targeted list, you won’t have to worry about flames and ISP cancellation.

Although this targeted direct email marketing is more costly than unsolicited bulk email, it is considered to be more effective. It is quickly becoming one of the most powerful Internet marketing methods available.

Sending “Opt-in” Bulk Email

The term “Opt-in” means that the recipients have signed up to receive emails voluntarily, and implies that the Bulk Email is not Spam. This restriction does not allow when sending mail to Client’s mailboxes hosted on the Service Provider Network. Service Provider has measures  to prevent Bulk Email from being sent out from its servers, and any attempt to send such Bulk Email will be prevented and may result in interruption and/or termination of Client’s Email Services. Attempts to circumvent this Bulk Email restriction by breaking up bulk mailings over a period of time or by sending from multiple email accounts will itself be considered a violation of this policy.
Moreover, the Service Provider Network is not set up to process bounce messages for Bulk Email. Therefore, Client may not send Bulk Email from third-party networks using a return address that is hosted on the Service Provider Network, unless Client takes extreme care to prevent more than 100 bounce emails from arriving to the Service Provider Network as the result of sending Bulk Email from a third-party network.

Principles of Opt In Bulk Email
  • People in your email list have agreed in a way to receive your newsletter.
  • Your subscribers must be able to unsubscribe any time they want.
  • Your subscribers need to be reminded how they got on your list.
  • The email addresses and personal data of your subscribers are confidential.

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07/26/2007 | Email Marketing Software | Comments | Edit

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